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New Nike commercial featuring P-Rod and Ice Cube

July 19, 2009 By Austin Vida Staff

So today I was checking out the Maloof Money Cup on TV and saw this commercial set to the song “Today Was A Good Day” by Ice Cube. Since I loved the song, I decided not to change the channel as I usually do during commercial break. As I watched it, I saw pro skate boarder Paul Rodriguez III, aka P-Rod, flossin’ his new Nike P-Rod kicks. Yes that’s Paul Rodriguez’s, as in the famous comedian, son.

For those you you who remember the original Ice Cube video, you will see some similar scenes in the 60 second commercial. Ice Cube himself even makes an appearance. I don’t want to give away any more so make sure you check it out for yourself.

On July 31st, Nike will be premiering a web exclusive version of “Today Was a Good Day” featuring P-Rodand his friends online at the following link:

http://www.nike.com/nikeskateboarding/paulrodriguezIII/

Here’s a look at the new Nike SB P-Rod III:

p rod shoe

Filed Under: Uncategorized Tagged With: sports

Preview: Cruz Azul vs. Tigres in Austin

July 14, 2009 By Ian Morales

soccer flyer

Check out what will surely be the biggest soccer (futbol) game in Austin this year when Mexico’s Cruzl Azul play theTigres on Saturday, July 18. Tickets available at www.copaaztex.com, (512) 471-3333 and all Texas Box Office Outlets- including all HEB locations.

For more on professional soccer in Austin, check out:

Austin Aztex Official Website

Filed Under: Uncategorized Tagged With: preview, sports

Column: Manny Pacquiao, Ricky Hatton, Oscar De La Hoya and Jesus Chavez

May 2, 2009 By Brian Stubbs

They say that mixed martial arts and the Ultimate Fighting Championship are crushing the sport of boxing.  The cage fighters get to brawl like two guys in a street fight.  The kings of the ring are limited to strictly punching with heavier padded gloves to find a way to out-point or knock out their opponent.  Its true that ratings and attention have gone the way of the cage, but boxers fight for 12 rounds and can be saved by the bell…Don’t count Boxing out.

In case you missed it, Oscar De La Hoya’s Golden Boy Productions was in Austin hosting the Lightweight Lightning at the Frank Erwin a few weeks back.  I didn’t see Oscar, but heard rumors that he was in the building.  However, during one of the fights, I noticed that, ex-champ, Jesse James Leija was in the corner of a San Antonio fighter.  The early fights were a bit slow and fans became a little restless.

It got pretty funny when one of the drunk guys in the row behind us yelled out, “Throw in the flag!”  His boy next to him begins to correct him,  “Stupid, its throw in the towel.  Not the flag.”  Everyone within an earshot started laughing.  This is known as a Wronger where I come from.  Wronger – This is when someone messes up a known phrase or word.  “Throw in the flag!” is a total wronger.

Back to the boxing…Austin’s very own, Jesus “El Matador” Chavez, was in one of the headlining fights vs Michael Katsidas.  Chavez fought as he always does, in your face.  He was determined to bring a victory for himself and the local crowd.  Unfortunately, Katsidas had his number.  Taking advantage of the fighting style and slowing age of Chavez, Katsidas charged at Chaves and bullied him around the ring.  It almost looked like a UT secondary putting a shoulder on a wide receiver.  He would charge Chavez, and drop his shoulder into him and push him.  Chavez was unable to use his strength of dodging and weaving punches and then hurting and stopping opponents with his counter punches.  Katsidas’ relentless, head-first attacks literally became the deciding factor in the fight when a head butt caused a gash to open up in Chavez’s forehead.  The blindingness of the blood in his eyes and the frustration of finding the open shots on Katsidas drew Chavez and his corner to call it quits and not come out for round eight.  It was sad to see this happen to one of Austin’s greatest champions, but it was a valiant effort.  During the post fight interview, Chavez hinted at retirement.

Speaking of retirement, everybody reading this blog had to of heard that De La Hoya retired last week.  It was sad because De La Hoya brought so much to the sport.  Always battling with the better fighters of the day,  he made money for Pay-per view and he made money for me. 😉  I loved it when my friends would bet me against him.  Thankfully they have been too cautious to bet during some of his last fights and I got to keep my money.  Oscar is one of the last fighters left of the great boxers of the late nineties and early millennium.  Oscar won a gold medal at the Olympics, carried several title belts in different weight classes, and had some of the most memorable fights in boxing history.  One of his most remembered fights was against the World famous, Mexican fighter, Jesus Chavez.  Oscar demolished his childhood idol in a bloody massacre.  He earned the respect of many, but also angered many of those that felt he should have taken it easier on Chavez.  Chavez was aging and he had lost his speed and strength.  De La Hoya was the new and younger champion of boxing and it seemed as if the Latino boxing torch was passed over to him that night.

Its interesting how life can go full circle and repeat itself.  Manny Pacquiao reminded Oscar a few months back when he ran circles around him in the ring.  Pacquiao was faster and stronger and frustrated Oscar to an 8th round TKO.  Oscar hinted at retirement that day and we all know what happened.  Pacquiao is the new star in the boxing’s lighter classes.  He’s going to take on Ricky Hatton and this is going to be a thrilling show.  Manny comes into the fight with a 48-3-2 record with 36 KOs.  Hatton steps in with a nearly perfect record of 45-1 and 32 KOs.  Manny uses his speed and strength and usually head hunts his opponents while Hatton is a stalker and a wrecking force to the body.  This will be a good one…very technical, action packed, and someone is probably going down.  Call your cable company, start the BBQ, bust out the drinks and kick back for the main event…Don’t count Boxing out!

Filed Under: Uncategorized Tagged With: column, sports

Austin MMA champ Gonzalez to compete on ESPN Deportes

April 3, 2009 By Ian Morales

Check out our January cover boy, Nick “The Ghost” Gonzalez, on ESPN Deportes this Saturday, April 4.The fight is the 3rd as seen on the flier above, but airs Saturday. ESPN Deportes is channel 618 on Time Warner here in Austin. Check your local listings in surrounding areas or if you use a different cable provider.

For those of you in Austin that want to support Nick but don’t have ESPN Deportes, you can join Nick’s crew at Boulevard Sports Bar and Grill at 8 Saturday. You can come watch Nick pound his opponent, Yahir Reyes, into oblivion. Show your support Austin…tune in or join us at Boulevard.

Boulevard Sports Bar & Grill

3616 Far West Blvd Suite #116

Sun-Fri 11am-12am
Sat 11am-1am

Phone: (512) 345-3103

http://www.blvd-grill.com/index.php

Filed Under: Uncategorized Tagged With: sports

Interview: De La “Pickem” with FOX 7′s Dennis De La Pena

February 3, 2009 By Ian Morales

Fox 7 sports reporter, Dennis De La Pena, is Austin Vida’s sports feature for February. Not only has he been with Fox 7 going on ten years now, but he is the only sports personality cool enough to have his own segment on popular alternative rock station, 101X. His “De La Pickems” is what put Dennis on our radar.

Dennis was born and raised in Austin, having attended Dobie Junior High and Rock Rock High School. After high school he attended The University of Texas in Austin where his first major was engineering. After a year of less than stellar grades, he rekindled his love for communicating and sports by switching to sports journalism.

After graduating from UT, he worked for a television station in Amarillo, Texas before returning to Austin to work for Fox 7. It is not everyday that one gets to live and work in the city they love, doing their dream job for a living. That love for his job, UT athletics and Austin life in general is what keeps Dennis going.

I was fortunate to sit down with Dennis for this edition of Austin Vida and pick his brain about everything from The Morning X with Jason and Deb to other pro level sports organizations in Austin. Dennis was open, honest, and proved he has a sense of humor.

How did your 101X segment come about?

It is wild how that happened. We (Fox) did something with 101X a long time ago when Drew and Trina were the morning personalities. I really don’t remember what gave birth to that. Sometime you will just have a random ting where the radio talent will have you call in or it is orchestrated by the higher ups somehow. I want to say this was about 7 or 8 years ago.

If memory serves me correctly, your segment started as just a call in segment. Drew and Trina would tease you and you’d give your sports picks. What do you think lead to you being a regular segment beyond just calling in?

I guess we fooled you because it is rare that I am actually in the studio. I guess it feels that way because of the synergy that Jason Dick and I have developed. You see Jason was the intern during the Drew and Trina era. When he became the regular morning guy with Deb, he called me and asked me to rekindle the segment. I mean, he’s a big sports nut and I was more than happy to call in and talk sports as long as I didn’t have to get up early and fight traffic to do it.

Your relationship with Jason seems very “Bro” or like a Fraternity Brother relationship. It’s funny. Was it Jason that coined the “De La Pick-ems” name? Lately it was more about Jason’s Fantasy football team, which he swears he’s God at.

I got to give to them. I never would have came up with that on my own. I am not enough of a self promoter that way. I love it though.

Do you keep track of those De La Pickems by the way? What was your record this past year? Were you at least .500?

Oh yeah. Again, not to toot my own horn but I totally dominate bro. Just kidding, but I do pretty well. Last year, Jason was ready to take me to Vegas. Its fun though and I couldn’t be happier it started back up. I don’t get to show that side of me on Fox.

Do you ever have to tell them that you can’t say something or do something they ask? I mean, they have to mess with you somehow.

Oh yeah, they love to push the envelope. After doing this for a while now, I think they finally figured out where that line is. I have had to say a couple times that I can’t say anything about that. It doesn’t make for good radio, but I still have a job the next day. I have to keep my guard up with those guys though. It’s early and they may catch me off my guard one of these days.

Are you going to be doing it again this fall when football season starts up again?

Yeah. The segments won’t be as long, but I will do it as long as they will have me. I say they but I mean Jason. During the sports talk, Deb tunes out. I really like Deb. I just know when I call she gets up to do some errands or gets coffee maybe. I know she isn’t a big sports fan.

Talking more about sports, let’s talk about sports in Austin. After living here as long as I have, I think it has slowly evolved here in terms of professional sports. I mean we got the Toros, the Aztex, the Ice Bats and The Express in Round Rock .What’s with sports in Austin?

It’s a fickle market to try and grow pro sports beyond those organizations you just mentioned. It never really had pro market size, but has pro market potential. Maybe it is changing with more people moving in from out of state. Who knows? Having lived here almost my whole life, it almost seems that U.T. is the pro sports team. That’s who we all grew up following. Keep in mind my frame of reference. Now there are people here who could care less abut U.T. football. That’s really how it is though. We don’t need a team of people we aren’t invested in. Time may change that.

Were you as surprised as me when Austin passed on what is now the Round Rock Express?

I was, but I knew baseball would end up here somehow. The Express people really had it figured out how fertile a baseball area this area was. There is alt of talent that comes out of the Austin area and a lot of people who really care about the sport. They really nailed it. It’s a first class organization all the way around. It helps too that they are affiliated with The Astros.

So what doesn’t work with the other sports organizations?

I don’t know if you’d heard of the Austin Turf Cats (Southern Indoor Football League), our new indoor football team who will be playing games at the Expo Center. As a sports caster, you hope they succeed because you want more options. I wonder what will draw fans to go watch this team. Arena football didn’t even work here, and you could watch that on TV. I hope it works, but it has a lot of entertainment options to compete with in Austin. That’s a big obstacle in itself.

Do you think the Cowboys will ever come back for training camp?

I think Jerry Jones knows that they had too much fun when they were here. That got a little rowdy. I think the last thing they need to do, especially with the climate of that team, is come reek havoc.

I would think Austin is a pretty forgiving city and embrace them.

I really don’t see it happening (laughing).

One can only hope I guess. What about basketball in this town? We have the Toros that feed into the Spurs. I think Austin is split pretty well between being Spurs fans and Maverick fans, maybe some Rockets fans here and there.

I think that helps them, feeding into the Spurs. It is kind of like The Express with the Astros. It’s not quite the same because you don’t have the frequency of call ups in the NBA. I’m actually surprised they don’t get more fans than they do. I mean those players on The Toros were studs in college. There is a lot of name recognition there if you are a college basketball fan. It really shows how tough it is to make it to the NBA.

When I saw them play, I saw very little difference in terms of skill in comparison to the NBA. I am surprised more people don’t attend games.

Again, it goes back to relevance to them. Toros is new thing and new concept. People haven’t wrapped their head around the fact that they could be watching the next San Antonio Spur for less than the cost of an NBA ticket. You hit it right on the nail. Those guys on the Toros are one step away from being NBA players. It is fun to watch as a basketball fan.

Speaking of relevant and needing to wrap your head around things, what do you think of the Aztex? I mean, talk to me about soccer here in Austin in general.

I’m the worst person to ask that. They way I grew up, Soccer was always that other sport to me. I played little league soccer one year as kid and that is about the scope of things for me in terms of soccer.

I think that’s generational, tying back into the Latino culture here. I know my grandfather watches the Mexican soccer games on the Spanish language networks all the time. I developed my love of soccer from him. I think the closer you are in generations to Mexico, South America or wherever, the more likely you are to be a soccer fan if you didn’t grow up playing soccer.

You’re absolutely right. We covered Club America at Round Rock High School last year when they came. I have to always remind myself that my sports lens isn’t the only one. If people are out there, then it is relevant. It is obvious that soccer will excite a lot of people here whether I understand it or not.

I was definitely happy to see the Aztex returning this year and that are playing in Austin. I often wonder about soccer in the U.S. in general also. I am shocked but glad that MLS is still around after all these years. What’s your take on that?

I think its kind of two pronged. You hit it with the generational point. That generation is out there. Two, it comes down to people in my shoes having to buy into it or embrace it. Even though I could easily have my blinders on to the sport, I have tried to highlight it. We do our best to try and cover Aztex home games. Any game we can cover, we cover. There is still some disconnect though. If you were to poll all the local sports guys and sports writers, you’ll see soccer is just not on their radar.

That’s honest…

I always tell the soccer people to pitch their stories to us. I now it’s not right, but they aren’t our first read. We’re thinking in terms of football, baseball, basketball…the big three. I tell them to give us story ideas and tell us how many people are getting out there. They have to beat us over the head with it.

It seems very underground still. I am surprised by that because we all just recently had World Cup fever. Local sports bars had crowded watch parties. There were even crowds for, I don’t want to say boring games, but for small countries like Korea versus The Netherlands.

We also had Olympic swimming fever when Michael Phelps was winning gold after gold. How many people now are jacked up about swimming? Again, I am speaking for the stereo typical American sports fan. Sure we’ll hoist a few and cheer on the stars and stripes. When it’s done, it’s done. With so little people here not growing up playing soccer, they don’t understand the nuances of the sport. It will take a while for it to grow here.

Something else on the underground brewing up here in Austin, is the Mixed Martial Arts (MMA) fight scene. You have King of Kombat and now XFC is going to have evens at the Expo Center.

I grew up watching boxing, so MMA is sort of new to me too. I think it will have an audience here. It’s a killer sport and I can get why people want watch it at its highest level. I always am a little hesitant when the lower levels try to pop up. I have seen too many of these type of things go under. Too many times the talent level is just not there and that league fades away. Hopefully, there is enough talent and potential there to make you and I watch them perform.

My friends and I do already. We have UFC watch parties and have been to all the King of Kombat events.

You could probably educate me. It is one those deal where if we have the time we will go cover it. We may do a feature on a local dude who maybe sacks groceries by day and kicks the crap out of people by night.

What about local boxing? Last I heard anything about boxing was about Jesus Chavez.

You’d have to be watching the day we ran the story. We do more feature coverage versus smaller beat coverage.

Yeah but it is that local coverage that keep my peers and I interested in the local news, that and what the weather is going to be like the next day. Honestly, for those other scores, we just check them online or watch Sports Center. ESPN airs it like three times in the morning and two or three times at night.

And we know that. The local stuff is what we have to offer that they don’t. That’s our niche and why we hit local. We won’t make any money by doing just football highlights. I mean we need to obviously, but we know the realty. This day and age, the bigger games are televised in some form or fashion anyway.

What’s going on locally now that is building a lot of buzz?

Right now, beat coverage wise it is all abut basketball. Our beat coverage is UT. They are fun to watch and are relevant, so we hit that pretty hard. We will even cover the women’s team for the Longhorns.

What about at the high school level?

We have a story about the NCAA now has 7th graders as basketball prospects. How bad is that? I made that same face you just made when I learned that. We actually have an 8th grader in Pflugerville who is on that top prospect list. That’s just crazy to think that because the kid hasn’t even finished growing yet. We’ll find stories like that, but baseball is just around the corner so we’ll it that hard soon.

Any parting words you want to leave us with?

Oh sure. Hook em!

For more of Dennis online, visit the following links:

Fox 7

Dennis De La Pena Blog

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Filed Under: City & Culture Tagged With: interview, sports

Interview: Nick “The Ghost” Gonzalez

January 5, 2009 By Ian Morales

Coming out of the Guy Mezger’s Combat Sports Club & Vasquez Academy training camp, Nick Gonzalez specializes in kickboxing, boxing, and jiu-jitsu. Gonzalez has fought in K-1 World Max, Elite XC, WCL and many others. Nick is currently signed with NCFC fight management and will be part of a new fight series airing in early 2009 on ESPN. He holds a professional record of 14 – 6 – 0 as of December 2008 and is ranked in the top 100 fighters of the world in his weight class.

If you would tell our readers and those who may not be familiar with you yet, what your connection is exactly to Austin.

Nick: Well man, I am Austin,Texas! Born and raised here…deep in the heart of South Austin no less. I went to grade school, middle school and high school in Austin. No matter where I go and fight, Austin goes with me. A lot of people lately have come here and started fighting or were already competitive say they “are from Austin”. Don’t be fooled. This is my city! Born at St. Davids Hospital in 1981.

What current titles do you hold, just so everyone reading can be up to speed ?

Nick: I am the current King of Kombat lightweight champion. I hold the XFC (Xtreme Fight Championship) lightweight championship as well as the  FFC (Freestyle Fighting champ) title. In 2003, I was the Renegades lightweight tournament champ.

It looks like your hard work has paid off. So what is it that got you into Mixed Martial Arts?

Nick:To be honest man, fate led me to get into MMA.I was a high school wrestler when I saw my very first MMA/UFC fight. From then on I was hooked. One thing I noticed at that time was there weren’t really weight classes and it was NOT what it is now.

Did you always like to fight? I mean, where does this toughness and tenacity come from?

Nick:Fighting was always a normal thing for me. I grew up a little rough and ran with a bad crowd, so that part wasn’t a big deal to me… the fighting that is. Long story short, I did a little bit of time but was able to go to school, got a trade certification as an electrician and immediately started working. I had to because I had a kid on the way.

Did this hunger to be a great fighter stem from the whole electrician thing not working out?

Nick: Well going from being high school wrestler to pudgy electrician wasn’t the route in life I wanted to take. I wanted to do something, anything active. MMA had caught my eye a long time ago but I wasn’t looking to train as an MMA fighter at that time. I just wanted to get back in shape. Low and behold I flipped through The Yellow Pages and The Vasquez Academy is where I ended up.

What did you start learning then at Vazquez?

Nick: I started in a Ju-Jitsu class because it is related to wrestling. I also started kickboxing and boxing. Six months later had my first professional fight. Now my heart, body and mind have been entirely committed to be the best MMA fighter I can be.

And now I hear that you are taking it to the next level with a network fight? And I hear “ESPN” being tossed around? Speak on that for my Austin Vida readers.

Nick: Yes sir! It was only a matter of time before ESPN broke into the MMA world with their new baby, BFC (Bellator Fighting Championship). It kicks off in April of 2009 and is being aired on ESPN Deportes and ESPN360.com. I signed a 30 month deal with them and that was also part of me signing to NCFC Fight Management. They manage a list of big MMA stars, now they just came upon a very hungry,talented,driven and good looking Mexican American.

You forgot humble there Nick…

Nick: Hey I’m just saying! BFC though has created something new and is really gonna show case the lower weight classes by running a series of tournament fights. The weight classes range from featherweight to middleweight.

Which weight class will you be fighting in?

I’m making the move to featherweight, which is where I actually won my first title at. I fought in the lightweight division because it kept me busier. With that being said, the new part of MMA series is them putting the fighters and their stories out there first before you see the fight, like a reality show.

Are you going to live in a house with other fighters to see what happens when people stop being polite and that whole thing? With alcohol and drama?

Nick: No way, none of that bullshit. They really wanna showcase talent and give you these rich stories that each person brings to the table, as well as showcasing the world class ability of each fighter. It won’t be a cast of 13 assholes with 2 or 3 legitimate fighters living in a house…pissing on each others bed or whatever. Fighters fight period. Anyone who really knows me they knows that for a while now. I’ve been scratching and clawing my way to gt the opportunities I’ve had.

Have you ever auditioned or tired out for some of the other network reality fight shows or is this your first venture into reality television?

Nick: I tried out three times for a reality fight show. I actually got picked out of a try out for the K1 World Max, but MMA is where my heart is. ESPN and Bellator have a set opportunity for me. I mean its ESPN! I’m going with all the goods I have that have gotten me this far. Except now, everyone is gonna know me.

So being that this is the “next level” for you, are you the least bit concerned about the next level competition?

Nick: Not at all! I’ve been to the big show before and have been fighting for awhile, so there is not a lot that I haven’t seen, felt or been in front of. The few opportunities I’ve have had included two loses. The opponents I lost to were two top 10 ranked fighters in the lightweight division, where I had been competitive and winning. Now I’m making the move down to 145 where I feel I will have a lot working in my favor. Of course I’ll work hard to make the necessary adjustments to win at the class.

Do you know any of the other fighters on the show?

Nick: I’ve heard a few names being tossed around, but no one that has me really worried. Honestly man, everyone knows what my strength is and its no secret what I want to do in the fight and where I want to be. Of course with the two loses came a reality check and some adjustments I needed to make.

How did those losing fights for you end? Was it a judges decision, knock out, or submission?

Nick: I lost by submission.

What affect, if any, did those loses do to your confidence?

Losing by submission didn’t make me lose any confidence. It just showed me what I need to work if I want to be the best in the world. I ended up moving to Dallas live and train at Guy Mezger’s Combat Sports Club.

That’s your coach?

Nick: Yeah. He’s been a great coach and mentor. His gym houses some great fighters whom would be my worst case scenario opponent, like a wrestler or BJJ guy who wants to take me down. Since I’ve been here, I’ve seen and heard of my improvements. That was my goal when initially coming here. Honestly, I feel bad for my first opponent in BFC.

Oh yeah? Why’s that?

I’m pitted against the worst here already. Come fight time, I’m going to be the new and much improved Nick “The Ghost” Gonzalez…who is already a bad mofo.

For more on Nick”The Ghost” Gonzalez, visit him online at his official website:

www.nicktheghost.com

Nick “The Ghost” Gonzalez links:

Myspace

Facebook Fan Page

We’d like to give a special thanks to CTC for kindly letting us do Nick’s cover shoot in their gym. Be sure to check out CTC online and pay them a visit.

Filed Under: City & Culture Tagged With: interview, sports

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